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HB 4493·OK·house

Tourism; Oklahoma Tourism Act of 2026; effective date.

In CommitteeFiled Feb 2, 2026
Sponsor: Townley
Latest Action

Referred to Appropriations and Budget

Feb 26, 2026

Summary

It updates the Oklahoma Tourism Promotion Act to specify that costs for ads, media placement, promotional materials, conference participation, data analytics, and a state travel‑info database are considered tourism promotion, while travel and lodging costs are excluded except for conference attendance. The changes apply to the Oklahoma Tourism and Recreation Department and its advisory committee, guiding how tourism promotion funds can be used. The law becomes effective July 1 2026 with an emergency declaration.

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