Requires advertising for NJ wine growing regions on tourist directional signs.
Referred to Senate Budget and Appropriations Committee
Summary
The bill directs the Division of Travel and Tourism, in coordination with the Transportation and Agriculture departments, to add signage that promotes the state’s four official wine‑growing AVAs on roadside directional signs. Wineries and viticulture attractions can apply to be included and must pay reasonable fees for the creation, installation and upkeep of the signs. The measure aims to increase tourism to New Jersey’s wine regions.
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