preventing vape products from being marketed towards minors.
Refer for Interim Study: MA VV 03/11/2026 HJ 7 P. 12
Summary
The bill creates a new law that prohibits companies from advertising, labeling, branding, or selling vape products in ways that mimic foods, school supplies, clothing, or that use characters and video‑game features that attract children. It applies to any person or business that markets such products, and violations would be treated as civil infractions enforced by the Liquor Commission. The measure is intended to protect minors from deceptive vape marketing.
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