An Act providing for disclosure of synthetic advertising content and for enforcement.

Summary

This bill requires advertisers to clearly disclose when they use AI-generated or 'synthetic' media in their ads. It affects anyone creating or paying for advertisements in Pennsylvania, ensuring consumers know when content has been artificially created or manipulated. This matters because it helps prevent misinformation and deepfakes from misleading the public.

AI-generated summary — may be incomplete or inaccurate. Verify against the official bill text.

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