Docket Room
LB 1006·NE·both

Adopt the Protecting Consumers and Jobs from Predatory Pricing Act

FailedFiled Jan 13, 2026
Sponsor: Guereca
Latest Action

Indefinitely postponed

Apr 17, 2026

Summary

The bill would prohibit Nebraska businesses from using personal data to set prices through algorithms or surveillance and would require any such pricing to be disclosed in a clear, conspicuous way. It also bars large grocery stores from using electronic shelf‑label displays and forbids collecting data from anyone under 17 for targeted ads or pricing. The intent is to protect consumer privacy and prevent job loss linked to these practices.

AI-generated summary — may be incomplete or inaccurate. Verify against the official bill text.

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