Consumer protection; production of digital replicas of voice or visual likenesses, prohibited for commercial use unless licensed, procedures established, private right of action authorized

Summary

The bill makes it illegal to publish, display, or distribute a highly realistic digital replica of a person’s voice or visual likeness for advertising or sales unless the person (or their heirs) gives written consent. It establishes a transferable, licensable right to control such replicas, even after death, and lets right‑holders bring civil actions for unauthorized use.

AI-generated summary — may be incomplete or inaccurate. Verify against the official bill text.

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