Consumer protection; production of digital replicas of voice or visual likenesses, prohibited for commercial use unless licensed, procedures established, private right of action authorized

Summary

The bill makes it illegal to publish or distribute a highly realistic digital replica of an individual’s voice or visual likeness without the person’s written permission, except for limited news, commentary, and similar uses. It gives the individual (or their heirs) a transferable, licensable right to control such replicas and lets them sue for damages if the rule is broken. The measure applies to anyone who is a resident of Alabama or was a resident at the time of death.

AI-generated summary — may be incomplete or inaccurate. Verify against the official bill text.

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